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By: Acquia     Published Date: Feb 26, 2015
Way back in 1999—a thousand years ago in Internet years—a writer and designer, named Darcy DiNucci, coined the phrase Web 2.0. This marked the beginning of the web as a social experience, eventually altering commerce so that today customers can be brand advocates who play a crucial role in building your business. You already know that your customers are talking about your brand on social media platforms, posting images from your product pages to Pinterest, and checking reviews. The brick-and-mortar and virtual commerce experiences have become so intertwined that customers sometimes make an online purchase while standing in your store. So, there's no question that all commerce today is social, and this ebook will dive deeper into that concept.
Tags : social experience, acquia, vitual commerce experience, online shopping
     Acquia
By: Adobe     Published Date: Feb 02, 2011
Read this white paper for a survey of the current state of customer experience at 141 firms across North America and find out how your own organization's efforts compare.
Tags : adobe, online customer experience 2010, voice of the customer, voc
     Adobe
By: Adobe     Published Date: Jan 12, 2015
When mobile is done right, businesses reap the benefits. Companies using mobile analytics see an 11.2% increase in marketing ROI compared to a 15.9% decrease for companies that don’t. The Aberdeen Group report, Mobile Analytics: Precision Marketing across Mobile Touch-Points, provides insights into better mobile strategies.
Tags : adobe, mobile, marketing, demand, customers, analytics, strategy, cmo
     Adobe
By: Adobe     Published Date: May 19, 2015
Profissionais de marketing que veem seus clientes por um caminho linear de funil não estão em contato com seus clientes. O caminho do cliente possui múltiplos canais, onde eles esperam que os profissionais de marketing lembrem de suas preferências e antecipem suas necessidades. Em Dez Maneiras que Marketing cross-channel Não é Ciência de Foguete, você aprenderá como conectar-se com seu cliente e alcançá-lo de forma personalizada e relevante - tudo com coleta de dados confiavéis.
Tags : cross-channel, você escolhe os canais, objetivos é fácil, ciência inacessível, clientes querem, precisa de tudo, aqui para ficar
     Adobe
By: Adobe     Published Date: Jul 09, 2015
Com o crescimento explosivo no uso de smartphones e tablets nos últimos cinco anos, a maioria dos profissionais de marketing desenvolveu estratégias para atrair clientes através de canais mobile. Nessa pesquisa, descobrimos que esses profissionais aprenderam a atingir os clientes por meio de dispositivos e plataformas, além de adaptar seus investimentos mobile à medida que eles se desenvolvem. Também analisamos e avaliamos as melhores práticas desses profissionais, de setores como: mídia e entretenimento, varejo e comércio, serviços financeiros, B2B e alta tecnologia. A pesquisa oferece uma visão geral dos investimentos em mobilidade pelos principais pro ssionais de marketing e o que é preciso para manter a liderança.
Tags : adobe, líderes, mobilidade, estratégia, web, tecnologia
     Adobe
By: Akamai Technologies     Published Date: Mar 19, 2019
Digital security has never taken on greater urgency. Today we live in a fundamentally connected ecosystem where we increasingly work, play, and indeed live most of our lives online. Whether we are enterprise users or endpoint consumers, our digital experiences are increasingly delivered to us on our connected devices - wherever we are, whenever we want them. For InfoSec professionals, this interconnected ecosystem is wreaking havoc with the idea of "the perimeter." In fact, the perimeter as we know it no longer exits. The attack surface is always shifting and continues to disperse across a wider area. At the same time, attacks continue to grow in size and volume, and are increasingly targeted. No longer can you secure the perimeter and trust that nothing will get in or out. What you need to deploy and manage is being redefined right before your eyes, with or without you. You need to take security to the edge.
Tags : 
     Akamai Technologies
By: Attivio     Published Date: Apr 07, 2010
The wealth and volume of content and data, including new applications and data sources, cloud computing, SaaS, email, SharePoint and public content, have made information integration more important than ever.
Tags : attivio, unified information access, voc, voice of the customer, customer service, crm
     Attivio
By: Automation Anywhere     Published Date: Feb 21, 2019
The Augmented Human Enterprise is an independent academic study into the reality and future of automation and AI technologies in the workplace. The future impact of automation and AI on businesses and the people working within them is under constant debate. Advocates hail a future utopia, detractors foresee our dystopian demise. But what's the reality today? A team of academics at Goldsmiths, University of London set out to investigate the real-life impact of automation on work and found that augmented workplaces–those with collaboration between human and machines–score 33% higher on factors deemed to make a workplace more human.
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     Automation Anywhere
By: Avocent     Published Date: Mar 06, 2011
Download this Free Paper to learn how the Avocent ACS advanced console server offers the most feature-rich set of capabilities in modern console servers. The ACS console server provides the scalability, reliability and security a company requires to control and manage servers and other networked devices.
Tags : manage servers, avocent, emerson, pbx, device management, it infrastructure management, remote management
     Avocent
By: Avocent     Published Date: Mar 15, 2011
In this brief paper, we'll address some of the best practices we've observed our customers implementing with the Avocent Corporation network infrastructure management technology. You will take away some useful insights on how to best work toward meeting your end goals.
Tags : infrastructure, network device management, device, network management, avocent, emerson
     Avocent
By: Avocent     Published Date: Aug 22, 2011
Challenges and solutions for centralized remote office management.
Tags : avocent, branch infrastructure management, srmi, remote office management, centralized it staff, remote office solutions, centralized it management, data center
     Avocent
By: Avocent     Published Date: Aug 22, 2011
Cloud computing implementations have the potential to drive significant improvements in operational efficiency and reductions in operational expenditures.
Tags : avocent, cloud computing, infrastructure, emat, responsible cloud, high-availability, nist, data center
     Avocent
By: Avocent     Published Date: Aug 22, 2011
By enabling services for controlling access to the infrastructure and monitoring for activity, management decisions can be made to improve data center services.
Tags : avocent, data center services, infrastructure, ema, data center operations control, controlled data center infrastructure, data center
     Avocent
By: Avocent     Published Date: Aug 22, 2011
Enterprise Management Associates® (EMAT) analysts explore a pragmatic view of data center management in order to deliver the best practices in real-world data centers for over-arching management solutions.
Tags : avocent, data center manangement control, centralized data center manageability, ema™, enterprise management associates ®, effective it managementm, interoperability, availability
     Avocent
By: Avocent     Published Date: Aug 22, 2011
Download this whitepaper to learn how to achieve secure access to any server or network device from a single interface.
Tags : avocent, centralized management software, best practices, data center control, secure access, remote maintenance, kvm server management, full remote access
     Avocent
By: Avocent     Published Date: Aug 22, 2011
This whitepaper discusses how enterprises can take steps to optimize their data center infrastructures before experimenting with cloud computing.
Tags : avocent, data center infrastructure, cloud computing, power management, data center
     Avocent
By: Avocent     Published Date: Aug 22, 2011
This white paper discusses elements of evaluation and the overall benefits such an evaluation will provide to you, your company and your clients.
Tags : avocent, usb devices, security risk, usb lockdown, secure kvm switching, eal conformance, protection profile, universal serial bus
     Avocent
By: AWS     Published Date: Jun 15, 2016
If cloud architectures were human beings, their development stage would fall squarely in the middle of adolescence. Enterprises are at an inflection point with their cloud deployments as they migrate from ad hoc projects to full-fledged, mature, integrated cloud architectures. The discussion around cloud reflects the trepidation and uncertainty that come with adolescence: Cloud advocates express excitement, whereas others voice concern about these developments.
Tags : 
     AWS
By: Bazaarvoice     Published Date: Oct 15, 2012
Our survey of 100 members of The CMO Club reveals most CMOs gather insights from first-person, always-on online consumer conversations, and share them across their organizations, to power more than just marketing.
Tags : bazaar voice, social marketing, social data, research, social data, marketing data, consumer awareness
     Bazaarvoice
By: Bazaarvoice     Published Date: Aug 12, 2013
Thanks to social, consumers are more vocal than ever and their opinions are influencing the purchase decisions of consumers all across the web. Learn how to turn social data into strategic business advantage with nine guiding insights to improve your bottom line today.
Tags : product insights, consumer engagement, business intelligence, consumer insights
     Bazaarvoice
By: Bazaarvoice     Published Date: Jan 17, 2014
Thanks to social, consumers are more vocal than ever and their opinions are influencing the purchase decisions of consumers all across the web. Learn how to turn social data into strategic business advantage with nine guiding insights to improve your bottom line today.
Tags : social media, business insights, social media insights, social networks, consumer behavior
     Bazaarvoice
By: Bazaarvoice     Published Date: Aug 01, 2014
Thanks to social, consumers are more vocal than ever and their opinions are influencing the purchase decisions of consumers all across the web. Learn how to turn social data into strategic business advantage with nine guiding insights to improve your bottom line today.
Tags : bazaarvoice, marketing, social, insights, content, consumers
     Bazaarvoice
By: Bazaarvoice     Published Date: Aug 05, 2014
The local consumer decision journey has changed. This step-by-step guide will show you how to connect with local consumers to improve visibility, gain control of your reputation, and drive more local leads and sales.
Tags : bazaarvoice, customer, local advocacy, sales, online discovery, local marketing
     Bazaarvoice
By: Bazaarvoice     Published Date: Nov 05, 2014
Thanks to social, consumers are more vocal than ever and their opinions are influencing the purchase decisions of consumers all across the web. Learn how to turn social data into strategic business advantage with nine guiding insights to improve your bottom line today.
Tags : bazaarvoice, business results, business insights, social segmentation, product innovation, consumer research, product enhancements, product performance
     Bazaarvoice
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