social marketing

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By: Falcon Social     Published Date: Dec 02, 2015
The aim of this handbook is to give the knowledge, tactics and tools to help brands better understand the value of their social marketing in terms of ROI.
Tags : falcon social, marketing roi, roi, social media marketing, social marketing
     Falcon Social
By: CrowdTwist     Published Date: Dec 02, 2015
This e-book offers 41 loyalty marketing ideas to help you keep customers engaged with your brand beyond transactions and develop more rewarding relationships.
Tags : crowdtwist, customer loyalty, social media marketing, brand awareness, mobile marketing, customer experience
     CrowdTwist
By: Brandwatch     Published Date: Dec 01, 2015
Luxury fashion brands have been slow to adapt to the emergence of social media, and have suffered from a series of missed opportunities that range across product development, marketing and sales departments. Download this Brandwatch report to learn how social media presents these brands with valuable opportunities to understand their audience and which brands are setting the trends on social platforms.
Tags : social media, social intelligence, social media monitoring, social listening, social insights, luxury, luxury fashion, fashion, retail
     Brandwatch
By: Falcon Social     Published Date: Oct 30, 2015
What you need to consider when implementing a social media customer care strategy. • What changes for CS on social • Who gets social customer service right • The necessity of social customer service
Tags : social media customer service, social media customer care, social media customer support, social media and customer service, social media marketing, social media campaigns, social media management software, social media tool, social media management tool, social media marketing tool
     Falcon Social
By: Falcon Social     Published Date: Oct 30, 2015
Du willst eine Strategie entwickeln, die Engagement fördert und deine Marke in den sozialen Medien aufbaut? Dieses Handbuch unterstützt dich dabei, eine Strategie zu erstellen, die den gesamten Lebenszyklus deiner Inhalte abdeckt – von der Planung und Ideensuche bis hin zur Erfolgsmessung und Optimierung. Lade das Handbuch jetzt herunter.
Tags : social media tool, social media management tool, social media verwaltung, social media software, social media marketing, social media campaigns, content marketing, social media content, content marketing tool, content marketing software
     Falcon Social
By: Falcon Social     Published Date: Oct 30, 2015
Stronger, more consistent experiences along the customer journey will build loyalty and customer lifetime value. A strategic look at improving across touchpoints—Download the Whitepaper. • Key touchpoints along the customer journey • Strategies for driving integration between departments • Examples and insights from leading companies
Tags : cross-channel marketing, customer lifetime value, customer journey, customer loyalty, social media marketing, social media campaigns, social media management software, social media tool, social media management tool, social media marketing tool
     Falcon Social
By: Falcon Social     Published Date: Oct 30, 2015
Effectively measure the ROI of your social media marketing so you can optimize it. • Strategies for effective social ROI measurement • How to adapt measurement to your social strategy • Tools to optimize the ROI of your social marketing
Tags : social media roi, measure social media roi, social media measuring, social media measuring platform, social media measuring software, social media measuring tool, social media marketing, social media campaigns, social media management software, social media tool, social media management tool, social media marketing tool
     Falcon Social
By: Act-On     Published Date: Oct 14, 2015
Audit for best practices.
Tags : social media, best practices, b2b, marketing, audit, strategy
     Act-On
By: Act-On     Published Date: Oct 09, 2015
Many times the social media team is siloed, outsourced, or even non-existent. But the only way to fully harness the power of social media marketing is to put it on the table with every other marketing channel and integrate it into a larger cross-channel marketing plan. Our eBook will give you five things you can do right now to integrate social media marketing into your current marketing strategy.
Tags : reachmail, social media, social media marketing, marketing plan, cross channel, cross channel marketing plan, marketing strategy
     Act-On
By: Oracle     Published Date: Sep 21, 2015
Lernen Sie mit diesem Bericht wie Sie jedes Erlebnis ihrer Kunden personalisieren können um Interaktion, Werbung und Ertrag zu steigern.
Tags : cloud, oracle marketing cloud, marketing cloud, modern marketing, social marketing, data management, oracle, oracle solutions
     Oracle
By: Redspire     Published Date: Sep 17, 2015
This Ultimate Guide will give you practical and concrete steps you can take right now to instil a data-driven culture in your organisation.
Tags : redspire, crm, sales, social driven marketing, crm system, crm data
     Redspire
By: Cision     Published Date: Sep 10, 2015
Highlighting social media’s impact and ROI across industries.
Tags : social engagement, social media analytics, social media integration, social media listening
     Cision
By: IBM     Published Date: Sep 08, 2015
Please join us for an in-depth discussion of the latest data and analytics capabilities that banks are using today to uncover new customer insight - at the individual level - to improve offers and cross sell, optimize campaigns and deliver profitable revenue. The discussion will explore how leading banks are employing predictive analysis on customer data not often analyzed - like individual transactions, interactions, behavior and social media. See how banks can move beyond traditional segmentation and enable marketing to the "Segment of One."
Tags : banking, finance, customer engagement, analytics, insights, segmentation, data management, business technology
     IBM
By: Socialbakers     Published Date: Aug 05, 2015
The benefits of running a truly social business are many - driving shorter sales cycles, improving customer care, innovating your talent recruitment strategies, and improving how you coordinate your organization from top to bottom in pursuing unified goals.
Tags : social media, social business, customer care, recruitment, recruitment strategies, marketing tools, social techniques, social media strategy
     Socialbakers
By: Socialbakers     Published Date: Jul 22, 2015
n our report on the most-Socially Devoted brands in the Fashion industry, you can find out which practices to adopt to help turn your fashion brand into a powerhouse.
Tags : social customer care, social media, social, engagement, social media engagement, social media marketing, customer care, best practices
     Socialbakers
By: Socialbakers     Published Date: Jul 22, 2015
See how you can get value out of social customer care as well by reading our report on best practices for Electronics brands
Tags : social customer care, social media, social, engagement, social media engagement, social media marketing, customer care, best practices
     Socialbakers
By: Socialbakers     Published Date: Jul 22, 2015
In this report, we dive deep into the unique baby food marketing environment to find how the best social marketers at baby food brands build communities, engage new and existing audiences, and optimize their paid strategy.
Tags : social media, social, social marketers, engagement, get value from social marketing
     Socialbakers
By: Socialbakers     Published Date: Jul 22, 2015
This report explores how the best confectioners have found content trends that enable them to reach more Fans and prospects than ever, on a more efficient budget.
Tags : social media, social marketing, humor to get value from social media, social metrics, social
     Socialbakers
By: Act-On     Published Date: Jul 08, 2015
To give you the tools you need to create and manage your hashtag strategies, we’ve put together this eBook to show you the ropes.
Tags : social media, marketing, hashtag, strategy, guide
     Act-On
By: Act-On     Published Date: Jul 08, 2015
To help you navigate your way through LinkedIn, we’ve put together 10 things you should be doing today to make the most of LinkedIn.
Tags : b2b, social media, marketing strategy, guide
     Act-On
By: Act-On     Published Date: Jul 08, 2015
This eBook will walk you through some best practices and tips for using Twitter for business.
Tags : social media, hashtag, marketing, strategy, best practices, guide
     Act-On
By: Act-On     Published Date: Jul 08, 2015
Our eBook will give you five things you can do right now to integrate social media marketing into your current marketing strategy.
Tags : marketing, social media, strategy, best practices, integrated marketing
     Act-On
By: Wyng     Published Date: Jul 02, 2015
Are you looking for some inspiration to make your next digital experience an overwhelming success? There are plenty of brands doing great things in digital, but there are a few standouts that deserve recognition for their outstanding marketing programs, including STA Travel's unique use of data, L'Oreal's product launch strategy, and BuildDirect's highly successful 'Shop by Inspiration' programs. The brands identified in this ebook represent some of the best in digital and social marketing, and their lessons will serve as a great foundation as you build out your future marketing campaigns.
Tags : offerpop, digital marketing, social marketing, brand awareness, marketing campaigns
     Wyng
By: FollowAnalytics     Published Date: Jun 26, 2015
Download this whitepaper to understand the importance of creating relevant push messaging that engages rather than alienates your users.
Tags : followanalytics, push marketing, push messaging, messaging, mobile marketing, marketing strategy, social media marketing
     FollowAnalytics
By: Wayin     Published Date: Jun 08, 2015
The 2015 Waying Real-Time Marketing Report: Making Real-Time Moments Matter is a first-of-its-kind research study aiming to provide the marketing industry with a quantitative baseline for real-time marketing strategy, execution and trends as currently practiced by major brands. In surveying 200 marketing professionals, Director level and above, who are currently practicing real-time marketing at companies with $100 million in revenue or more, the study drives home the understanding that effective real-time marketing cannot consist of a string of sporadic actions. Instead it requires a carefully planned strategy with the resources to discover the right trends, audiences, and content and target them with meaningful marketing experiences at the time.
Tags : contextual marketing, marketing strategy, brand monitoring, real-time marketing, social intelligence, social media marketing strategy, real-time marketing strategy, social media marketing, agile marketing
     Wayin
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