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By: Adobe     Published Date: Mar 26, 2018
In our 26-criteria evaluation of digital intelligence (DI) platform providers, we identified the 10 most significant ones — Adobe, Cxense, Evergage, Google, IBM, Localytics, Mixpanel, Optimizely, SAS, and Webtrekk — and researched, analyzed, and scored them. This report shows how each provider measures up and helps customer insights (CI) professionals make the right choice
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     Adobe
By: Adobe     Published Date: Mar 26, 2018
In our 35-criteria evaluation of data management platforms (DMPs), we identified the 11 most significant ones — The ADEX, Adform, Adobe, KBM Group, Lotame, MediaMath, Neustar, Nielsen, Oracle, Salesforce, and Turn — and researched, analyzed, and scored them. This report shows how each provider measures up and helps B2C marketing professionals make the right choice.
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     Adobe
By: Adobe     Published Date: Mar 26, 2018
In our 36-criteria evaluation of omnichannel demand-side platform (DSP) providers, we identified the 11 most significant ones — Adform, Adobe, AOL, AppNexus, DataXu, Google, MediaMath, Rocket Fuel, The Trade Desk, Turn, and Viant — and researched, analyzed, and scored them. This report shows how each provider measures up and helps marketing professionals make the right choice.
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     Adobe
By: Adobe     Published Date: Apr 17, 2018
The companies that are succeeding today are the ones that go beyond their products and services and create exceptional experiences. We surveyed industry leaders around the world to discover the top digital marketing trends and priorities. We’re sharing the results of the 2017 Digital Marketing Study in Running on Experience. Read the report to learn: • What strategies and approaches set leaders apart from the rest • Where companies in your industry are investing • The four steps for digital transformation
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     Adobe
By: Adobe     Published Date: Apr 17, 2018
There’s no doubt in the trends. Focusing on the customer experience is at the top of the priority list for most companies. Personalization plays a key role as top organizations strive to make experiences as compelling as possible with the integration of artificial intelligence and cloud-based technology. To understand and prioritize what your next big moves should be, read The Econsultancy 2018 Digital Trends report. Here’s what’s top of mind for the majority of your peers: • Increasing digital marketing activities and budgets • Investing in well-designed user journeys that facilitate clear communication • Valuing creativity and design to differentiate their brands • Combining digital skills with technology to improve customer experience
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     Adobe
By: Adobe     Published Date: Apr 23, 2018
See the 2017 retail holiday recap for learnings you can use while planning for Holiday 2018. Why the target audience should care: Get the trends from last year’s holiday season so you can predict your results this year. Find out why Black Friday online sales are expected to surpass Cyber Monday’s, why bigger retailers are stealing online share from smaller retailers, and why search advertising and mobile optimization should be your top priorities this season.
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     Adobe
By: Adobe     Published Date: Apr 23, 2018
2017 Trends in Financial Services and Insurance: Customer is Priority The FSI sector is progressing with a digital, data-driven, marketing mentality, all centered around prioritizing customer experience and taking a more personal approach. The 2017 Digital Trends in Financial Services and Insurance compiles the information shared by over 800 FSI respondents to see what opportunities and obstacles are shaping the future of FSI. Read this report and find out: How data and personalization drive digital transformation How fintech is leading the FSI chase Tips to help future-proof your FSI business
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     Adobe
By: Adobe     Published Date: Apr 23, 2018
Adobe article that condenses/highlights key findings from the Econsultancy Digital Marketing in the Financial Services and Insurance Sector 2017 Study, an in-depth, 5000+ word report covering FSI executives’ opinions on: – General trends in retail banking, investment banking, and insurance – Internal structures their companies are using to execute digital transformation – The biggest threats/disruptions in the industry – The biggest priorities in 2017 (leaders are focusing on both customer retention and customer acquisition, mainstream is focusing just on customer retention) – Main sources of sales and leads (digital + mobile are steadily increasing sources) – Digital marketing budgets & investment areas (leaders are investing more in digital marketing automation and analytics) – Use of the cloud and AI to automate analysis and marketing – The importance of multichannel personalization – Innovation in the types/formats of products/services provided (leaders are focusing on i
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     Adobe
By: Adobe     Published Date: May 04, 2018
There’s no doubt in the trends. Focusing on the customer experience is at the top of the priority list for most companies. Personalization plays a key role as top organizations strive to make experiences as compelling as possible with the integration of artificial intelligence and cloud-based technology. To understand and prioritize what your next big moves should be, read The Econsultancy 2018 Digital Trends report. Here’s what’s top of mind for the majority of your peers: • Increasing digital marketing activities and budgets • Investing in well-designed user journeys that facilitate clear communication • Valuing creativity and design to differentiate their brands • Combining digital skills with technology to improve customer experience
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     Adobe
By: Adobe     Published Date: May 04, 2018
Mobile capabilities have grown up. Strategies should, too. Over the last ten years, smartphone usage among adults has grown to 95 percent. Surprisingly, 90 percent of marketers say they’ve only had a mobile strategy for five years or less. Read The Next Mobile Decade: Adobe 2018 Mobile Maturity Study, and learn: - How 500 marketing and IT professionals tackled mobile marketing last year - Which mobile strategies the most advanced organizations put into practice - What you can do to make your brand a mobile leader in the next decade Fill out the form to get the report.
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     Adobe
By: Adobe     Published Date: May 04, 2018
See what they’re doing. Adjust what you’re doing. The companies that are succeeding today are the ones that go beyond their products and services and created exceptional experiences. We surveyed industry leaders around the world to discover the top digital marketing trends and priorities. We’re sharing the results of the 2017 Digital Marketing Study in Running on Experience. Read the report to learn: - What strategies and approaches set leaders apart from the rest - Where companies in your industry are investing - The four steps for digital transformation
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     Adobe
By: Adobe     Published Date: May 04, 2018
When Adobe leads, better customer experiences follow. According to the Forrester Wave™, we stand out for our digital intelligence and aggressive rollout of AI features. The end goal is to provide you with the tools for better customer insight and engagement. Read more in The Forrester Wave™: Enterprise Marketing Software Suites (EMSS) Q1 2018 report.
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     Adobe
By: Oracle CX     Published Date: Oct 20, 2017
Security has become top of mind for CIOs, and CEOs. Encryption at rest is a piece of the solution, but not a big piece. Encryption over the network is another piece, but only a small piece. These and other pieces do not fit together well; they need to unencrypt and reencrypt the data when they move through the layers, leaving clear versions that create complex operational issues to monitor and detect intrusion. Larger-scale high-value applications requiring high security often use Oracle middleware, including Java and Oracle database. Traditional security models give the data to the processors to encrypt and unencrypt, often many times. The overhead is large, and as a result encryption is used sparingly on only a few applications. The risk to enterprises is that they may have created an illusion of security, which in reality is ripe for exploitation. The modern best-practice security model is an end-to-end encryption architecture. The application deploys application-led encryption s
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     Oracle CX
By: IBM Watson Health     Published Date: Mar 30, 2018
Chilmark Research, a global research and advisory firm, recently released a report rating vendors and solutions in the healthcare analytics industry. IBM Watson Health, a leader in healthcare analytics, has put together this infographic comparing how its solutions stack up against some of the closest competitors in the industry in areas such as population discovery and definition, predictive analytics, cost and utilization, and claims data contribution.
Tags : analytics, infographic, predictive analytics, cost utilization, population discovery, claims data, healthcare, chilmark, strategy, healthcare analytics
     IBM Watson Health
By: Gigamon     Published Date: Oct 19, 2017
Download the Forrester Total Economic Impact™ of Gigamon: Cost Savings and Business Benefits Enabled by Gigamon to see how customers benefit from comprehensive and scalable visibility across their networks. This study delves into a cost-benefit analysis of the Gigamon security delivery platform, network visibility and traffic monitoring solutions that enable companies to see what matters in order to meet their security objectives, increase productivity and keep hardware, software and personnel costs in check without affecting performance.
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     Gigamon
By: Gigamon     Published Date: Oct 19, 2017
Register for the Enterprise Strategy Group’s Research Insights Paper, Understanding the State of Network Security Today to learn more about the challenges, changes, best practices and solution requirements for network security operations and tools. See why ESG recommends improving network visibility and reducing security vulnerabilities by consolidating tools through a platform-based approach to visibility in which data, analytics and reports from multiple tools are aggregated and consumed in one control panel. Download to learn more.
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     Gigamon
By: Gigamon     Published Date: Oct 19, 2017
The IDC Technology Spotlight, The Growing Need for New Technology and a Business Model in Network Monitoring, examines the stresses in today's mobile network planning and operations requiring a new model that incorporates a realistic approach toward cloudification. The paper also looks at the Gigamon solution for visibility in today’s mobile network, which facilitates efforts toward cloudification. This architecture provides maximum, centralized control to the mobile operator’s network planning and operations teams. Read to learn more.
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     Gigamon
By: DocuSign UK     Published Date: Nov 06, 2018
"In today’s intensely competitive marketplace, the business world is moving rapidly to online transactions from inefficient, costly, paper-based processes. Furthermore, consumers expect to be able to interact digitally anytime, anyplace, so providing easily accessible digital touchpoints is also critical to successfully keeping and retaining your customers. No matter the size or type of business you’re in, you want to save money and increase revenue. And you want to make it all easy. Electronic signatures are a powerful way to accomplish all that. Read the report to learn how leading companies across industries are improving critical business processes using eSignatures to achieve: - Greater customer satisfaction - Higher close rates and productivity - Lower costs, greater efficiency - Improved time to revenue - Compliance and security-risk mitigation"
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     DocuSign UK
By: Infosys     Published Date: May 30, 2018
Enterprises often accord the lowest priority for modernizing systems running business-critical applications, for fear of disruption of business as well as the time it would take for the new system to stabilize and come up to speed. A large telecom company had the same fears when they decided to modernize the reporting data warehouse which produced reports critical for making business decisions. See how Infosys helped and the five key takeaways from the project.
Tags : data, fortress, modernize, business, applications, telecom
     Infosys
By: IBM     Published Date: Mar 28, 2018
2018 Benchmarking Report
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     IBM
By: Riverbed     Published Date: Jan 25, 2018
This Enterprise Management Associates® (EMA™) research summary, sponsored by Riverbed®, highlights some of the key findings of EMA’s landmark report, “Network Management Megatrends 2016: Managing Networks in the Era of the Internet of Things, Hybrid Cloud, and Advanced Network Analytics.” It examines several major areas of change and evolution affecting network management. These “megatrends” include hybrid cloud networking, the Internet of Things (IoT), advanced network analytics, network management outsourcing, and network management tool consolidation.
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     Riverbed
By: Riverbed     Published Date: Jan 25, 2018
To stay ahead in today's hybrid network, you need a lens into the end user's experience as well as an understanding of the dependencies between your applications and network. With this approach, you are alerted to issues before the business is impacted and problems are resolved faster. This eBook details what you need to know to select a best of breed network performance management solution and outlines the critical capabilities required for deep application visibility across virtualized, hybrid and cloud networks no matter where a user is located. Read this book and: Discover best practices - for proactive network monitoring and fast troubleshooting Learn how to stay ahead of application performance issues with increased visibility Increase productivity and a higher ROI - with automatic discovery, end-to-end monitoring, reporting, analytics and faster MTTR Ensure your approach is a proactive mode Study the
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     Riverbed
By: AstuteIT_ABM_EMEA     Published Date: Feb 01, 2018
Why Read This Report The demand for databases is on the rise as organizations build next-generation business applications. NoSQL offers enterprise architecture (EA) pros new choices to store, process, and access new data formats, deliver extreme web-scale, and lower data management costs. Forrester’s 26-criteria evaluation of 15 big data NoSQL solutions will help EA pros understand the choices available and recommend the best for their organization. This report details our findings about how each vendor fulfills our criteria and where they stand in relation to each other to help EA.
Tags : nosql, market, industries, strategy, presence, vendor
     AstuteIT_ABM_EMEA
By: Dell PC Lifecycle     Published Date: Aug 13, 2018
Your business may need to keep track of dozens of different initiatives—but that doesn’t mean you need dozens of separate storage solutions to get the job done. To reduce complexity, your business may consider storage solutions that can take care of multiple jobs at once without sacrificing performance. For example, if you operate a brick-and-mortar store and an online store, you should be able to retrieve customer data from both sources without compromising transactional database performance. The all-flash Dell EMC™ SC5020 storage array aims to be just such a solution.
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     Dell PC Lifecycle
By: Dell PC Lifecycle     Published Date: Aug 14, 2018
Ihr Unternehmen muss womöglich Dutzende von Initiativen gleichzeitig im Auge behalten – das bedeutet aber nicht, dass Sie Dutzende von separaten Speicherlösungen benötigen, um diese Aufgabe zu bewältigen. Zur Reduzierung der Komplexität kann Ihr Unternehmen Speicherlösungen einsetzen, die mehrere Aufträge ohne Performanceverluste gleichzeitig verarbeiten können. Wenn Sie zum Beispiel ein Ladengeschäft und einen Onlineshop betreiben, sollten Sie Kundendaten aus beiden Quellen abrufen können, ohne dabei die Performance der transaktionalen Datenbank zu beeinträchtigen. Zu diesem Zweck wurde das All-Flash- Speicherarray Dell EMC™ SC5020 entwickelt.
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     Dell PC Lifecycle
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