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By: Bluecore     Published Date: May 07, 2019
Personalization runs through every retail interaction, and it has the potential to make or break consumers’ relationship with your brand. But we don’t need to tell you about the importance of personalization. What we do need to talk about is how to get it right. And why email is the best place to start. Creating a personalized experience in the league of retail pacesetters like Stitch Fix and Sephora is all about bringing together an intimate knowledge of both your customers and your products. This eBook explores what it takes to make that happen, including how to parness product data for retail personalization, what truly relevant experiences look like and how to remove common technology roadblocks to achieving retail relevance.
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     Bluecore
By: Bluecore     Published Date: May 07, 2019
If the very purpose of technology is to make our lives easier and allow us to work smarter, why do most retail marketers use email technologies that do the exact opposite? It’s time to break out of the Email Death Spiral and advance your retail marketing program with the next generation of email marketing technology. This guide explores how to identify when it's time for a change, exactly what your team needs to know to prepare for a successful change and how to best evaluate modern email marketing technology for retail.
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     Bluecore
By: Bluecore     Published Date: Sep 18, 2018
Email marketers have always dreaded the unsubscribe, and at the cost of nearly $18 or more per unsubscribe depending on your average order value, it’s clear why. Altogether, the cost of an unsubscribe -- in terms of lost revenue potential and associated soft costs — is nothing to blink at. Fortunately, there are several steps you can take to decrease your unsubscribe rate and recover some of that otherwise lost revenue.
Tags : unsubscribe, email marketing, email roi
     Bluecore
By: Bluecore     Published Date: Oct 23, 2018
If you’re not one of those retailers, you’re likely busy playing catch-up to them – and that’s not a position in which anyone wants to be. Since eCommerce began, a small handful of leaders have set the pace. They’ve innovated quickly and delivered incredibly valuable and convenient shopping experiences. And in doing so, they shaped consumer expectations. Take Amazon. Over a decade ago, the online giant seemingly rewrote the natural laws of retail by managing to deliver more, better, faster – all with unmatched accuracy and ease. Now, consumers expect an Amazon-like experience everywhere they shop, and anything else feels subpar.
Tags : email marketing, personalized email, retail marketing
     Bluecore
By: Bluecore     Published Date: Mar 04, 2019
For a company that sells wool products, the dog days of summer can be tough. Despite this challenge, Pendleton has managed to stay relevant even during the hottest days of the year thanks to Bluecore. “In June and July, having Bluecore send people emails based on what they browsed is especially helpful because we don’t have as many messages or new products going out. So as often as people come to our site is as often as they’ll get emails, and those emails are guaranteed to be relevant to them. If the onus was on blast emails, then we’d be showing people products that are not necessarily relevant to them or that they might think are terribly out of season,”
Tags : email marketing, triggered emails, audience segmentation, email capture
     Bluecore
By: Bluecore     Published Date: Apr 03, 2019
If the very purpose of technology is to make our lives easier and allow us to work smarter, why do most email marketers use technologies that do the exact opposite? It’s time to break out of the Email Death Spiral and advance your marketing program with the next generation of email marketing technology. This guide explores exactly what your team needs to know to prepare for a successful change and how to best evaluate this next generation of email marketing technology, including: Understanding the next generation of email marketing technology Determining when it’s time for a change Prioritizing value with a proof of concept Approaching the ESP selection process Securing buy-in for the change Building a successful retail marketing program around your new ESP Creating a foundation for long term success
Tags : retail marketing, esp, email marketing, marketing technology
     Bluecore
By: Bell Micro     Published Date: Jun 14, 2010
In this Customer Solution Profile a Fortune five organization put the IBM XIV storage system through its paces in their Microsoft Exchange 2003 environment.
Tags : bell micro, microsoft exchange, ibm xiv storage system, resilience, performance, email system
     Bell Micro
By: Forcepoint     Published Date: May 14, 2019
The Total Economic Impact™ Of Forcepoint Web Security and Email Security, a commissioned study conducted by Forrester Consulting on behalf of Forcepoint, shows how a prominent manufacturing company experienced a ROI increase with Forcepoint after switching from another cloud vendor. Download the study to learn how this company achieved over a three year period: An ROI of 122% within a payback period of 6 months. Security breach reduction cost savings of $743,000. With an estimated cost of $3.25 million per breach and a starting risk level of 25%, the organization saved $743,000 over three years. Productivity gains up to $152,000. Company reported that they have benefited from the reduction in time spent managing malware and phishing incidents. Discover the potential impact of Forcepoint Web Security Cloud and Email Security Cloud on your organization!
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     Forcepoint
By: Forcepoint     Published Date: May 14, 2019
The Total Economic Impact™ Of Forcepoint Web Security and Email Security, a commissioned study conducted by Forrester Consulting on behalf of Forcepoint, shows how a prominent manufacturing company experienced a ROI increase with Forcepoint after switching from another cloud vendor. Download the study to learn how this company achieved over a three year period: An ROI of 122% within a payback period of 6 months. Security breach reduction cost savings of $743,000. With an estimated cost of $3.25 million per breach and a starting risk level of 25%, the organization saved $743,000 over three years. Productivity gains up to $152,000. Company reported that they have benefited from the reduction in time spent managing malware and phishing incidents. Discover the potential impact of Forcepoint Web Security Cloud and Email Security Cloud on your organization!
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     Forcepoint
By: Time Warner Cable Business Class     Published Date: Apr 15, 2010
Time Warner Cable Business Class delivers all the communication services your business needs with scalable Internet, Phone and Cable TV services supported by our reliable wholly-owned network. Meet with our local, dedicated account representatives for a free evaluation so they can tailor a solution that's right for your business. For a free communications evaluation, contact us to learn more!
Tags : broadband for business, broadband internet for business, bundles for businesses, business adsl, business broadband, business bundle, business bundles, business cable, business class, business dsl, business high speed internet, business internet, business ip phone, business isp, business isps, business local service, business long distance, business phone, business telephone, business voip
     Time Warner Cable Business Class
By: Time Warner Cable Business Class     Published Date: Apr 15, 2010
Time Warner Cable Business Class delivers all the communication services your business needs with scalable Internet, Phone and Cable TV services supported by our reliable wholly-owned network. Meet with our local, dedicated account representatives for a free evaluation so they can tailor a solution that's right for your business. For a free communications evaluation, contact us to learn more!
Tags : broadband for business, broadband internet for business, bundles for businesses, business adsl, business broadband, business bundle, business bundles, business cable, business class, business dsl, business high speed internet, business internet, business ip phone, business isp, business isps, business local service, business long distance, business phone, business telephone, business voip
     Time Warner Cable Business Class
By: Time Warner Cable Business Class     Published Date: Apr 15, 2010
Time Warner Cable Business Class delivers all the communication services your business needs with scalable Internet, Phone and Cable TV services supported by our reliable wholly-owned network. Meet with our local, dedicated account representatives for a free evaluation so they can tailor a solution that's right for your business. For a free communications evaluation, contact us to learn more!
Tags : broadband for business, broadband internet for business, bundles for businesses, business adsl, business broadband, business bundle, business bundles, business cable, business class, business dsl, business high speed internet, business internet, business ip phone, business isp, business isps, business local service, business long distance, business phone, business telephone, business voip
     Time Warner Cable Business Class
By: Time Warner Cable Business Class     Published Date: Apr 15, 2010
Time Warner Cable Business Class delivers all the communication services your business needs with scalable Internet, Phone and Cable TV services supported by our reliable wholly-owned network. Meet with our local, dedicated account representatives for a free evaluation so they can tailor a solution that's right for your business. For a free communications evaluation, contact us to learn more!
Tags : broadband for business, broadband internet for business, bundles for businesses, business adsl, business broadband, business bundle, business bundles, business cable, business class, business dsl, business high speed internet, business internet, business ip phone, business isp, business isps, business local service, business long distance, business phone, business telephone, business voip
     Time Warner Cable Business Class
By: Time Warner Cable Business Class     Published Date: Apr 15, 2010
Time Warner Cable Business Class delivers all the communication services your business needs with scalable Internet, Phone and Cable TV services supported by our reliable wholly-owned network. Meet with our local, dedicated account representatives for a free evaluation so they can tailor a solution that's right for your business. For a free communications evaluation, contact us to learn more!
Tags : broadband for business, broadband internet for business, bundles for businesses, business adsl, business broadband, business bundle, business bundles, business cable, business class, business dsl, business high speed internet, business internet, business ip phone, business isp, business isps, business local service, business long distance, business phone, business telephone, business voip
     Time Warner Cable Business Class
By: Context Optional     Published Date: Mar 09, 2010
If you're a brand marketer or digital agency looking to amplify your social marketing initiatives this year, this document will guide you through the growing world of Facebook apps. Today, there are more than 500,000 active applications on Facebook, but of these only 250 applications have more than one million monthly active users. You've downloaded this guide because you recognize that marketing today means creating a two-way dialogue with your customers.
Tags : context optional, social media, facebook, social networking, social applications, social marketing, email newsletters
     Context Optional
By: Sitecore     Published Date: Nov 04, 2009
This report highlights the strategic value of a next generation web content management system integrated with lead scoring, email marketing, customer relationship management, and web analytics. The report links the technology and practices of Best-in-Class organizations to engage customers, provide personalized experiences and manage the lead lifecycle.
Tags : sitecore, aberdeen, lifecycle management, web content management, analytics, crm, emarketing, email marketing, lead generation
     Sitecore
By: Sitecore     Published Date: Jan 06, 2009
This guide offers insight into the WCM technology choices available today, discusses some of the requirements both IT and business users should consider when selecting a WCM solution, and includes advice for ensuring a successful evaluation process.
Tags : sitecore, aberdeen, lifecycle management, web content management, analytics, crm, emarketing, email marketing, cms, lead generation
     Sitecore
By: Sitecore     Published Date: Jul 08, 2009
This whitepaper discusses the need to target outcomes and focus on building a complete, 360-degree view of your customers -- who they are, where they came from, what they do, and how you can best meet their needs.
Tags : sitecore, customer experience, lifecycle management, web content management, analytics, crm, emarketing, email marketing, cms, lead generation
     Sitecore
By: Mimecast     Published Date: Mar 01, 2010
How should you handle your growing email archiving issues? According to ESG (Enterprise Storage Group), the number of organizations using a SaaS-based email archiving solution has increased 350% in the past three years. It's not a question of if you should archive email, but how - and, the evolution of SaaS solutions makes sense to move email management to the cloud for a broader range of organizations.
Tags : mimecast, saas, email archiving, esg
     Mimecast
By: StrongMail     Published Date: Jul 31, 2009
The rise of social media is intrinsically connected to email, which was itself the first social network. Email marketers must leverage this complementary channel to expand their reach beyond the email list, realizing the power of viral marketing in the social web.
Tags : strongmail, social media, email marketing, emarketing, roi, swyn, networks, social networking, twitter, youtube, rich media
     StrongMail
By: StrongMail     Published Date: Jun 08, 2008
The growing trend towards insourcing marketing and transactional email is being driven by businesses that are looking for ways to improve their email programs, increase data security and lower costs. When evaluating whether it makes more sense to leverage an on-premise or outsourced solution, it's important to understand how the traditional arguments have changed.
Tags : strongmail, social media, email marketing, on-premise advantage, transactional email, insourcing, bounce management, spam trappers, emarketing, roi, networks, social networking
     StrongMail
By: StrongMail     Published Date: Sep 08, 2010
With more than 500 million active users, Facebook can be an extremely effective channel for engaging customers around your brand. However, before you rush out to build a fan page, you need to first understand the best way to interact with them based on conversations about your brand that are already happening on the social web.
Tags : strongmail, email, facebook, channel, social networking
     StrongMail
By: 123Together     Published Date: Feb 05, 2009
Email is the primary communication system and file transport mechanism used in organizations of all sizes. Email systems generate enormous amounts of content that must be preserved for a variety of reasons, including: -Compliance with local, state, federal and international statutory requirements - Electronic discovery requirements and best practices - Knowledge management applications - Disaster recovery and business continuity
Tags : 123together, it strategies, ediscovery, finra, regulation, security, finra, contact management, email, economy, stability, collaboration, green it, outsourcing, microsoft exchange, hosted exchange, mobile services
     123Together
By: 123Together     Published Date: Dec 04, 2008
Microsoft Exchange Server has been a crucial technological breakthrough in advanced corporate communication systems. Companies who utilize an enterprise-class email server like Exchange believe that email is mission critical, and value the productivity it enables. But an in-house migration to Exchange 2007 from an earlier version of Exchange or another email program will not be an easy task. Complexity, time and cost issues loom large over the IT department and are causing IT directors to search for an alternative solution.
Tags : 123together, it strategies, contact management, email, economy, stability, collaboration, green it, outsourcing, microsoft exchange, hosted exchange, migration, osterman, collaboration, mobile services
     123Together
By: Extensis     Published Date: Apr 18, 2008
In 2006, Direct Wines Ltd identified a need for a solution that would manage the thousands of wine related images they had collected. The main use of the images, which range from images of wineries and wine makers to those of grapes, is inclusion in the company's direct mail campaigns and on the Direct Wines website.
Tags : extensis, direct wine, portfolio server, images, dam, solutions
     Extensis
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