digital power

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By: Curalate     Published Date: Aug 16, 2017
Digital technology has completely changed how we discover products, engage with brands and share our experiences with others. Amazon revolutionized customer feedback and product reviews. Social media transformed the way people share word-of-mouth recommendations, connecting shoppers to off-the-cuff opinions, compelling visual content and real-life experiences from peers and influencers they follow and admire. Sure, TV, radio and print ads are still part of the mix but they hardly carry the same weight as they did in years passed. This statistic speaks volumes: 92% of consumers trust peer recommendations over branded advertising. With the advent of social media and digital technology, brands have a powerful new tool at their disposal that brings word-of-mouth to the masses: usergenerated content (UGC).
Tags : ugc, user generated content, revenue, curalate, social media, millenials
     Curalate
By: Teradata     Published Date: May 02, 2017
even West Media (SWM) is Australia’s leading multiple platform media company with a market-leading presence in broadcast television, magazine and newspaper publishing, and online. To support its unprecedented broadcast of the Rio de Janeiro 2016 Olympic Games, SWM integrated the world’s first production implementation of the Teradata Database running on Amazon Web Services (AWS) into its existing data ecosystem. This enabled the delivery of critical insights during the event and helped directly drive audience engagement with SWM’s digital products, resulting in the creation of a powerful audience asset that that now informs their broadcasting, marketing, and advertising plans. Find out how with in this case study.
Tags : data management, data system, business development, software integration, resource planning, enterprise management, data collection
     Teradata
By: IBM     Published Date: Nov 28, 2016
Explore The Forrester Wave™: API Management Solutions, Q4 2016 Your digital transformation is powered by the creation, running, and management of APIs. This year, IBM was named a leader in The Forrester Wave™: API Management Solutions, Q4 2016 The Forrester Wave™: API Management Solutions, Q4 2016. View the reprint of the report to see why Forrester recognized IBM and why we believe IBM is the best partner for you as you further your API management goals, and your digital transformation.
Tags : ibm, middleware, api, api economy, api management solutions, enterprise applications
     IBM
By: Salesforce     Published Date: Oct 17, 2019
At a time when IT leaders should have one major goal— achieving a seamless digital workplace—the same Salesforce technology platform that empowers sales and service teams is poised to drive productivity for every enterprise employee. Frost & Sullivan’s survey offers evidence that many enterprises are responding to the challenge of technological disruption through investments in technology: approximately 69% of respondents plan to increase their general IT budgets with an average increase in investment of 28%.
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     Salesforce
By: MuleSoft     Published Date: Sep 08, 2016
The organization as we’ve known it is barely clinging to life support. Increasingly, the calcified, creaky business systems and processes that have been embedded in organizations for decades are being swept away by more agile digital disruptors. Online and app-based companies powered by cloud, open APIs, data analytics, mobile, social, and connected to the Internet of Things are redefining markets and raising consumer expectations.
Tags : mulesoft, forbes, api, cloud, data analytics
     MuleSoft
By: VMware     Published Date: Jun 04, 2019
What started as “digital” transformation has blossomed into a trend that’s driving organizations to become “digital businesses.” Using emerging technologies like analytics, machine learning, and an on-demand approach to delivering IT services, many organizations are moving to a cloud model to implement this transformation. Organizations that leverage the cloud can accelerate product development, speed innovation, and empower workers to be more productive.
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     VMware
By: IBM     Published Date: Apr 21, 2017
"When the CMO Council recently asked more than 200 senior marketing decision makers how effectively they have aligned physical and digital experiences, half admitted that these integrated experiences were selective, at best. Yet it is alignment, consistency and connection that drive the foundational relationship between the brand and the buyer. The CMO Council, in partnership with IBM, will host a one-hour interactive webcast with industry-leading media, entertainment and telecommunications marketers to discuss how audience insights across the digital and physical experience have been turned into action, allowing these brands to personalize and enrich each engagement. Multiple case studies will also be discussed during the webcast that focus on the power of segmentation and innovations around cognitive computing. Speakers include Liz Miller, Senior Vice President of Marketing for the CMO Council; Jody Sarno, Dedicated Client Partner, Communications Industry for IBM; Chris Crayner, Ch
Tags : ibm, senior marketing decision makers, audience targeting, digital experiences, branding
     IBM
By: IBM     Published Date: Nov 03, 2017
Massive shifts within the digital business landscape are sparking immense opportunities and reshaping every sector. In some cases, complete upheaval is happening at lightning-fast speed. In other instances, digital undercurrents are stirring beneath the surface as organizations scramble to monetize vast volumes and variety of data in an effort to sharpen their competitive edge and not be blindsided by unforeseen events that completely upend existing business models. While long-standing industry leadership might be no match for the next cool app, agility, speed and the ability to harness more data than was ever imagined is fueling powerful possibilities for reinvention among companies of every size. Data is following rapidly from mobile devices and social networks, as well as from every connected product, machine and infrastructure. This data holds the potential for deep insights that can replace guesswork and approximations as to locations, behaviors, patterns and preferences. As the w
Tags : digital business, data, data-driven enterprise, innovation, ibm
     IBM
By: Oracle     Published Date: Mar 08, 2019
Did you know that organizations with advanced finance teams are more likely to have a compelling digital customer experience? The driver behind this trend? A digital, customer-first way of working with greater investment in talent, innovation, and advanced technologies such as artificial intelligence (AI) and machine learning (ML). While finance has long taken advantage of technology to help drive productivity and collaboration, the goalposts have recently moved. Today’s organizations must adopt an agile finance operating model— powered by emerging digital technologies and skillsets—to better support the demands of an economy driven by continuous innovation.
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     Oracle
By: Centrica Business Solutions     Published Date: Aug 14, 2018
It's demanding times for businesses. Facing risks as diverse as extreme weather and cyber-attacks, ?rms are focusing more intently on business continuity plans. At the same time, the digital revolution is changing lifestyles, disrupting business models and acting as a catalyst for change. Energy itself is undergoing a transformation, as generation moves towards renewables and decentralization, while technological advances present new opportunities. Energy now has the potential to deliver competitive advantage, to enhance sustainability and resilience, and to power innovative business models. But equally, the range of new options available is making the management of energy more complex. Read this thought leadership paper to find out how energy can drive your business strategy.
Tags : business, strategy, energy, efficiency, performance
     Centrica Business Solutions
By: Group M_IBM Q2'19     Published Date: May 21, 2019
The age of digital transformation is firmly here, and with it comes a seismic shift in how businesses must operate if they intend to stay relevant and profitable. Though the role of process in digital transformation is often over-hyped, in truth, it remains a critical element in the fight to win, serve, and retain customers. In this digital age, businesses must holistically reframe their investment in process automation. In short, a compelling vision for process excellence must underpin this digital transformation, thereby transforming customerfacing processes and digitizing operational processes. The change is so profound that Forrester has renamed the category from business process management (BPM) to digital process automation (DPA). This shift, while continuing to drive down costs and drive up employee productivity, makes customer experience and digital transformation the primary success factors. This represents a powerful and necessary change of focus. In July 2017, IBM commission
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     Group M_IBM Q2'19
By: Group M_IBM Q3'19     Published Date: Jul 19, 2019
Hear the highlights from industry leaders presented their experience in digital transformation at Reinventing Financial Services 2019. Hearing from executives leading IT, operations, and lines of business from companies such as USAA, Bank of America, HSBC, Prudential, and many others in this session, we’ll cover the strategies and tactics for building the platforms necessary for reinventing customer experience, empowering employees and creating te
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     Group M_IBM Q3'19
By: SDL     Published Date: Sep 20, 2019
Every commercial organization wants to grow. THrough its unlimited processing power Artificial Intelligence (AI) has the power to make that growth a reality. However, established workflows and processes often hamper the application of true AI, so how do organizations get started on digital transformation without disrupting their existing operations? Intelligent content holds the key to digital transformation. But what do we mean by intelligent content? How does it all aid digital transformation? How do you take your first steps forward for building an intelligent formation for AI? What are the misconceptions around AI-led transformations? This paper provides you with the answers.
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     SDL
By: Urban Airship     Published Date: Oct 18, 2017
Learn the Pros & Cons of Leaders in the Engagement Space to ID the Best Solution for Enterprise Marketers The first-of-its-kind Forrester Wave™ on Mobile Engagement Automation helps digital business and marketing professionals make the right choice to power that next level of hyperpersonalized customer engagement — whether on mobile, or not. Get your complimentary report to learn: ? Which vendors Forrester analyzed based on a 30-criteria evaluation ? How these vendors differ on current offering, strategic vision and market presence ? Why more companies are investing in mobile engagement automation ? The considerations needed to make the right choice for enterprise marketers
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     Urban Airship
By: MessageLabs     Published Date: Sep 25, 2008
In the underground digital economy, thousands of criminals conduct business in excess of $100 billion. In this whitepaper you’ll learn more about this highly specialized marketplace, and how it generates powerful tools to steal victims’ identities. You’ll also see why MessageLabs unique proprietary technology helps to disrupt this activity.
Tags : messagelabs, malware, trojans, spyware, viruses, dot.com, fraud, botnet, spammers, security
     MessageLabs
By: Epicor     Published Date: Dec 06, 2018
Change—and the innovation it creates—increasingly defines the winners and losers in today’s manufacturing industry. As successful manufacturers continue to embrace the Internet of Things (IoT), Industry 4.0, and other digital transformation trends, it’s important to recognize and implement these changes or risk getting left behind by the competition. In this Epicor eBook, we’ll look at five key areas where successful manufacturers must embrace change and use it to drive innovation, competition, and growth—including: • The accelerating pace of technology change • The changing face of the modern workforce • Competing in a global manufacturing marketplace • Tapping the power of analytics and data-driven manufacturing • Charting a path to sustainable, cost-effective compliance We’ll also explain how Epicor Cloud ERP equips manufacturers to regard change as an opportunity rather than a threat. Download the eBook to learn more.
Tags : epicor erp, cloud erp, digital transformation
     Epicor
By: Dotmailer     Published Date: Nov 06, 2018
The current digital marketing environment is being steered, not by the brand, but by the hyper-consumer. In today’s fast-paced, ‘always-on’ world, companies must challenge their status quo to remain competitive. To keep up with on-the-go consumers, marketers need to utilize powerful technology and leverage the right data to compose brilliant, meaningful messages that compel customers to act fast. But as this study reveals, a surprising number of brands are failing to captivate audiences and adopt practices that are proven to beat the clutter of the inbox.
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     Dotmailer
By: Dotmailer     Published Date: Nov 06, 2018
Consumers have witnessed unprecedented socioeconomic, political and technological change in the past 30 years. Shifts in behavior and demand have opened up new markets, while existing ones have expanded their offerings, triggering an avalanche of products and services. Ecommerce has emerged as a by-product of consumerism; the digital marketplace has freed both consumers and merchants from the restraints of proximity. This has resulted in spiraling growth. Marketing in 2018 is unrecognizable to the marketing of the 1980s. Back then there were only a few communication channels available, whereas now there are a myriad of options. Thanks to the digital revolution, the shopfront now sits on the consumer’s coffee table. Brands now cater for empowered customers, and as such, it’s become tougher for marketers to know where to allocate their budget and how to keep their message consistent. This whitepaper will discuss how marketing channels have evolved to fit the needs of omnichannel consu
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     Dotmailer
By: Oracle     Published Date: Feb 21, 2018
Welcome to Oracle Mobile Cloud, Enterprise (OMCe), the new platform for building engaging experiences across all of your digital channels. Expand the power of those channels with the next giant leap in our evolution: intelligent bots backed by artificial intelligence (AI). And if that’s not enough, the new OMCe Analytics tools provide deep insights into user adoption, so you can steer customers toward the behavior you want. Talk about impressive! Ready to learn more?
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     Oracle
By: VMware     Published Date: May 10, 2017
Countless organizations are deploying digital workspace solutions to meet the demands of today’s mobile end users and the IT administrators that support them. The goal is to empower users to work from anywhere, on any device—mobile or laptop—at any time. However, architecting a secure, seamless, scalable digital workspace solution is not necessarily easy, which is where this paper helps. When developing your digital workspace, it is important to keep five key considerations in mind, both on the front end and the back end of your environment: • Seamless, secure end-user access to applications and files • Easy-to-use enterprise app store • Management security • Fully integrated infrastructure stack • Agnostic platform with a broad ecosystem Download this white paper to see how to approach these major considerations, with detailed strategies, and provide recommendations for effectively addressing each one.
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     VMware
By: Juniper Networks     Published Date: Aug 08, 2017
Digital Transformation and other changes drive vast and innumerable new data flows through the business, and increase pressure on IT to continually, quickly, and efficiently address a broad array of new demands. IT needs a network that empowers the business but is too often hampered by it instead. Network management as most practice it now is too complex and inefficient. The solution is automation.
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     Juniper Networks
By: Citrix ShareFile     Published Date: Jul 02, 2019
According to Gallup, 1/3 of employees could be lured away by the possibility of work flexibility. And the best way to securely deliver that flexibility is to move beyond virtualizing desktops and into the secure digital workspace. Read the white paper to see why making the move — with the help of a trusted partner —can help you: • Improve user productivity • Empower your IT organization to be more agile • Better protect your company data
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     Citrix ShareFile
By: Progress     Published Date: Jan 22, 2019
Immersive, engaging customer journeys have become competitive differentiators among today’s enterprises, with modern digital experience platforms powering these efforts. The right platform enables businesses to deliver highly personalized, omni-channel experiences and empowers organizations to craft the journeys customers want.
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     Progress
By: Dassault Systèmes     Published Date: May 09, 2018
More connected, informed and demanding customers have the financial services sector looking closely at their processes and products. Collaborative digital platforms can transform your value network and approach. • Improve data insights: Transform legacy systems, manual processes and data silos for consumer-centric collaboration. • Compete with agile FinTech startups: Use disruptive technologies to meet clients’ changing needs. • Empower me to make my own decisions: Give self-directed customers exceptional experiences, like rapid enrolment and self-assessment tools. • Turn regulatory compliance to competitive advantage: Use digitization to improve compliance, reduce risk and enhance governance. • Improve customer experience through digitization: Reduce regulatory issues, gain insights, increase efficiency and customer-centric innovation. I invite you to download your targeted industry analysis and uncover the expectations to take into account at every stage to be disruptive in the age o
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     Dassault Systèmes
By: Cisco and NVIDIA Corporation     Published Date: Jun 19, 2019
WE LIVE IN A WORLD WHERE WORK IS NO LONGER A PLACE WHERE YOU GO. It’s what you do — a dynamic activity that people expect to accomplish anywhere, anytime, on any device. Supporting today’s workforce requires a digital platform that empowers productivity and ensures security and management at scale everywhere: on site, on the road, or in the cloud. According to IDC, by 2020, mobile workers will account for 72 percent of the U.S. workforce. And they won’t be just checking email. These workers want to be productive 24/7. That means access to data, documents, and corporate apps anywhere, anytime, on any device. Enterprises, however, are struggling to allow more workers to use additional devices from a multitude of locations.
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     Cisco and NVIDIA Corporation
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