digital business

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By: Cisco and NVIDIA Corporation     Published Date: Apr 03, 2018
These are interesting and challenging times to be in business. Digital forces, such as the cloud, big data, mobility, and mobile apps, are disrupting tried-and-true business models, as well as entire industries. These transformational advances are producing complexity, while workers are demanding simplicity. They require centralized infrastructures to keep information safe, even as agility and flexibility rule the day.
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     Cisco and NVIDIA Corporation
By: NodeSource     Published Date: Nov 10, 2017
Digital transformation is “the use of technology to radically improve performance or (business) reach. But for digital-native businesses that have never needed to make that shift — e-commerce, social media, web-based services — it involves a sharpening of that focus combined with an ongoing evolution of process and infrastructure.
Tags : nodesource, xml, software development, digital transformation, open source, web applications, web development, java, .net, soap, business technology
     NodeSource
By: Adverity     Published Date: Jun 15, 2018
Master Your Client's Data To Build An Advertising Agency For The Future This is the first part of our ebook Strategic Playbook For Data-driven Advertising Agencies. In this instalment we cover how agency executives can benefit from their client's data to maintain a sustainable, future-proof business in times of digital transformation. Scaling your business with Marketing Intelligence Building a data strategy to stay ahead of the curve Mastering the end-to-end data management process Once you decide to master your data, you will be rewarded with deep, meaningful insights and happy long-term clients that get the most out of their data. We know it’s worth it! Signup and download the 28-page pdf-document to understand how data will secure your spot in the future advertising industry.
Tags : marketing business intelligence, saas marketing optimization, measuring marketing performance, roi analytics, automated report generator, performance based marketing, online marketing data, roi metrics, marketing reports, roi reporting, reporting generator, automated reporting tool, marketing dashboard, marketing data, marketing intelligence, report software, marketing reporting, marketing metrics, performance marketing, marketing performance
     Adverity
By: Citrix     Published Date: Apr 26, 2017
This report offers a thorough assessment of the current state of digital transformation amongst British businesses and provides food for thought for anyone committed driving digital change in their organisation.
Tags : citrix, digital, digital transformation, it infrastructure
     Citrix
By: Eloqua     Published Date: Sep 28, 2011
B2B purchasing in a Web 2.0 world has transformed into an interactive process driven by the customer, not the vendor. Learn how using clickstream data to target buyers' motivations allows marketers to trigger automated processes to drive better leads for sales.
Tags : digital body language, sales lead management, lead management system, lead nurturing, b2b social media, b2b software marketing, marketing white paper, lead generation, business to business advertising, social media optimization, b2b lead generation, lead scoring
     Eloqua
By: G/O Digital     Published Date: Nov 13, 2014
To stay ahead of the competition in this constantly changing environment, you need to understand which marketing tools work best for your business. Today, companies are employing integrated marketing to help target, engage, and convert new and existing customers. Download this whitepaper to learn ‘how’ and ‘why’ you need these top five digital marketing services for your local business.
Tags : digital marketing, online marketing, internet marketing, search marketing, seo, ppc, search engine optimization, social media, email marketing, web development, web design, enterprise applications
     G/O Digital
By: G/O Digital     Published Date: Nov 13, 2014
In the past 100 years, advertising and marketing has rapidly changed. With the increasing influence of digital marketing, home improvement companies, such as HVAC, roofing, plumbing, and remodeling companies, can no longer rely on catchy radio jingles or a space in the Yellow Pages to get their services in front of new clients. Download this guide for quick and easy steps to improve digital advertising for your local business.
Tags : digital marketing, online marketing, internet marketing, search marketing, seo, ppc, search engine optimization, social media, email marketing, web development, web design, enterprise applications
     G/O Digital
By: G/O Digital     Published Date: Nov 13, 2014
As an HVAC company, you have to understand how to connect your services to your targeted audience’s typical purchase cycle. You have to think about how your clients find you, where they are researching your specific services, and what prompts them to call your business versus your competitor. Download this guide for quick and easy steps to improve digital advertising for your local business.
Tags : digital marketing, online marketing, internet marketing, search marketing, seo, ppc, search engine optimization, social media, email marketing, web development, web design, enterprise applications
     G/O Digital
By: Tealium     Published Date: Jun 15, 2015
Mindjet’s Austin Walne is a big fan of Tealium, not just for the outstanding customer service, but also for the powerful solutions that are helping Mindjet bring order to marketing chaos and engage customers across digital touch points. See how Tealium is helping make Austin more successful, and transforming Mindjet’s business in the process.
Tags : tealium, mindjet, customer service, marketing, engage customers
     Tealium
By: Sitecore     Published Date: Oct 18, 2016
Digitalization brings both new opportunities and confusion to even the most carefully planned selection processes for WCM. CIOs and IT leaders aiming to boost the effectiveness of their digital business strategy should use this document to help them select the most appropriate vendor and solution. Download to learn more.
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     Sitecore
By: Sitecore     Published Date: Feb 24, 2017
Gartner’s Critical Capabilities report helps you understand the evolving role of WCM, five use cases to consider, and how 19 WCM vendors score on each of the use case criteria.
Tags : gartner critical capabilities, wcm, web content management, digital business strategy, digital roadmap
     Sitecore
By: IBM     Published Date: Apr 04, 2014
In the face of runaway innovation, there are leaders in every industry and region who are determined to push ahead and be the source of innovations that change our world. They've opened up their organizations to new ways of working, and they're leading from a position of trust.
Tags : ibm, c suite, global study, technology, customer engagement, digital experience, innovation, business technology
     IBM
By: Bazaarvoice     Published Date: Jan 17, 2014
Digitally, consumers today share knowledge and self-organize online, seizing more collective power than ever. This is the connected economy, where consumers rule. Learn the four trends businesses must learn to succeed in their reign
Tags : consumer-centricity, consumer engagement, brand messaging, customer relationships, branding, connected economy
     Bazaarvoice
By: MoreVisibility     Published Date: Dec 19, 2017
Each year Digital Marketing becomes more targeted and the available products get more detailed in terms of data advertisers can leverage with targeting. With search engines getting more sophisticated and collecting more user data, it’s important to make these considerations within your marketing strategy. Digital Marketing has changed from a few search engines and display networks to now include Social Media platforms, internet radio, video, algorithmic buying, and more. With all of these new tactics available, how can a business decide what is right for them and which channels will be most effective? Here, we will define what it takes to create an effective Digital Marketing Strategy and how we can navigate this complex marketing channel.
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     MoreVisibility
By: Cornerstone OnDemand     Published Date: Sep 12, 2016
We have a world of technology at our fingertips, but is it actually leading to stronger, more agile organizations? How do these new tools serve as the catalysts for more productivity and greater executions of companies’ larger marketplace ambitions? In the brief "4 Trends Redefining Performance Management,” we cover: 1. Embracing the Digital Transformation 2. Rethinking Performance Management 3. Rising Employee Engagement 4. Business Insights Download the brief to learn how you can expand HR's role in boosting company success.
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     Cornerstone OnDemand
By: Webtrends     Published Date: Jun 02, 2010
To succeed in mobile marketing, analytics must play a crucial role in the development of strategy and prioritizations of marketing spend. But this rigor isn't being consistently applied to this rapidly growing, emerging channel.
Tags : webtrends, mobile strategy, digital marketing, process, customer experience, multi-channel marketing, business intelligence, customer intelligence, mobile analytics, mobile apps, sms
     Webtrends
By: Webtrends     Published Date: Jun 20, 2011
Marketers, managers and technologists all need real-time performance insights at their fingertips. Webtrends invites you to experience the award-winning Analytics 10, unified analytics uniquely made for digital marketing professionals in this webinar featuring Logitech and 3M.
Tags : webtrends, cmo, digital marketing, process, partnerships, go-to-market, customer experience, multi-channel marketing, optimization, data-driven marketing, web analytics, business intelligence, customer intelligence, crm, facebook, social media, mobile apps, lead generation, advertising, peer advice
     Webtrends
By: IBM     Published Date: Oct 01, 2012
CMOs must orchestrate their digital strategy using our connect-the-dots framework. Their objective: Elevate digital to the highest level of business strategy.
Tags : branding, brand experience, user experience, digital branding, digital branded content, content management, content delivery
     IBM
By: DocuSign     Published Date: May 29, 2014
Enterprises need to produce results faster, and that means eliminating paper and transitioning to fully digital processes. Digital transactions have become the new currency. Cloud, mobile and digital technologies such as e-signatures automate analog processes. This research note introduces digital transaction management (DTM) as a new way to conduct business.
Tags : docusign, aragon, cloud, mobile, digital, e-signatures, digital transaction management, dtm, eliminating paper, enterprise applications
     DocuSign
By: Salesforce.com     Published Date: Apr 16, 2013
By 2014, smartphones and tablets will put power in the pockets of a billion global consumers, including your employees and partners and customers. However, mobile is not simply another device for IT to support with a shrunken website or a screen-scraped application. Rather, mobile is the visible manifestation of a much broader shift to systems of engagement that marry physical context and digital intelligence to deliver service directly into a person's hands. This shift will add value and take cost out of every business service, workflow process, and business application. But mobile engagement will also require wholesale changes to your app design, service delivery, IT skills, technology assets, and even your business model. This report lays out a vision for mobile engagement and introduces the strategic elements developed further in The CIO's Mobile Engagement playbook.
Tags : mobile, smartphones, tablets, engagement, experience, applications
     Salesforce.com
By: Dyn     Published Date: Nov 10, 2015
Read this Gartner Research Report and learn why without properly functioning external DNS, Internet-based resources may "disappear" without warning.
Tags : dyn, dns, digital business, gartner, internet-based, security, it management, research
     Dyn
By: Marketo     Published Date: Oct 03, 2014
Today, CEOs expect their CMOs to be leaders in digital business innovation and growth. But even though marketing automation is at the center of the marketer’s ability to lead digital growth, enterprise marketers are some of its slowest adopters.
Tags : marketo, marketing automation, crm, marketing automation platform, digital business, change management, lead management
     Marketo
By: Adobe     Published Date: Mar 16, 2016
While most business is digital, and business-to-business and business-to-consumer transactions – and the work that supports them -- are almost entirely digitized, most organizations still rely on paper for the “last foot” of the process – the sign-off. Continued reliance on paper-based signature is fraught with risks, including impeding productivity, reducing visibility, hampering compliance, and diminishing the customer experience. Electronic signatures (e-signatures), which are easily implemented from the cloud, help speed up the sales process by reducing errors and bottlenecks, while also ensuring greater security and mobility. Read this Forbes Insights piece to learn: • How an easy implementation of e-signatures can improve productivity and reduce busywork for your sales team • How improve customer experiences and ease of business with e-signatures increases the likelihood of renewal and retention • How e-signatures easily integrate into your existing sales tools, for seamless pr
Tags : sales performance, e-signatures, b2b, b2c, networking, knowledge management
     Adobe
By: Adobe     Published Date: Aug 09, 2016
Read the infobrief for insights on: • What digital transformation is and how other businesses are doing it • How you can save time, money, and improve your customer experience with digitally transformed document workflows • Best practices and first steps in transforming document workflows in your own company
Tags : adobe, document cloud, cloud, workflows, digital transformation, idc, digital documents, digital, document workflows, enterprise applications, business technology
     Adobe
By: Adobe     Published Date: Sep 13, 2016
Streamline all your paperwork and processes by going 100% digital in HR. When everything is synced and organized, your team has more time to focus on strategies to attract and keep the best talent. Read Forbes Insights paper, How Digital Transformation Elevates Human Capital Management: Turning Talent into a Strategic Business Force to learn: - About the technology involved in digital HR - Best practices when going through digital transformation - How going digital elevates the role of HR in your company
Tags : adobe, cloud, document cloud, digital transformation, human capital, human capital management, human resources
     Adobe
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