conversion data

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By: ZoomInfo     Published Date: Sep 07, 2010
Find and connect quickly with the right people, prospects, and opportunities to grow your sales pipeline and boost conversion rates. The ZoomInfo™ Database is the only source of business information combining the business web, community contributors, and professionals who post their own profiles-updated 24 hours a day, 7 days a week. Unlock the power of this data with our next-generation prospecting tool, ZoomInfo™ Pro, featuring rich segmentation, export capabilities, and list building. Add custom appends and lists to streamline revenue generation and maximize ROI. Start your free trial today.
Tags : zoominfo, sales, marketing, pipeline, conversion rates
     ZoomInfo
By: Akamai Technologies     Published Date: Apr 25, 2018
How Lowe’s, a Fortune 50 retailer, transformed into a omnichannel commercial success with digital performance management. In this case study, learn how Lowe’s transformed into a performance culture and delivered: Over USD$1 billion in eCommerce sales driven with growth in traffic and conversion Slashed average page load speed by half Correlated site performance with sales impact using predictive analytics Established data-driven decision making for increased customer focus and revenue
Tags : lowes, omnichannel, foundation, akamai, digital, performance, management, ecommerce
     Akamai Technologies
By: Akamai Technologies     Published Date: Apr 25, 2018
How Lowe’s, a Fortune 50 retailer, transformed into a omnichannel commercial success with digital performance management. In this case study, learn how Lowe’s transformed into a performance culture and delivered: Over USD$1 billion in eCommerce sales driven with growth in traffic and conversion Slashed average page load speed by half Correlated site performance with sales impact using predictive analytics Established data-driven decision making for increased customer focus and revenue
Tags : lowes, omnichannel, foundation, akamai, digital, performance, management, ecommerce
     Akamai Technologies
By: Emarsys     Published Date: Dec 20, 2018
As a modern marketer, you’re always looking for ways to improve your efficiency at work, especially in the form of software that makes some part of your job easier. You’ve likely heard a lot lately about AI in marketing and how it promises to do just that – and more, of course. In fact, it’s pretty hard to avoid the topic of AI and all the ways it is destined to change marketing as we know it. You may already know that companies who have adopted AI boast about the results: increased conversions, engagement, and a host of other metrics. With such decisive evidence, everybody must be aware of AI and clearly sees its business potential, right? Then you go to your Chief Marketing Officer to strike up an informal conversation where you can strategically recommend the technology, and it starts off great — your CMO is well aware of AI and what it could do for the business. You’re thinking, “What luck! I might not have to put up much of an argument.” Then your CMO says, “But you’re not a data
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     Emarsys
By: Akamai Technologies     Published Date: Apr 13, 2018
How Lowe’s, a Fortune 50 retailer, transformed into a omnichannel commercial success with digital performance management. In this case study, learn how Lowe’s transformed into a performance culture and delivered: Over USD$1 billion in eCommerce sales driven with growth in traffic and conversion Slashed average page load speed by half Correlated site performance with sales impact using predictive analytics Established data-driven decision making for increased customer focus and revenue
Tags : lowes, omnichannel, foundation, akamai, digital, performance, management, ecommerce
     Akamai Technologies
By: Attunity     Published Date: Feb 12, 2019
Read this technical whitepaper to learn how data architects and DBAs can avoid the struggle of complex scripting for Kafka in modern data environments. You’ll also gain tips on how to avoid the time-consuming hassle of manually configuring data producers and data type conversions. Specifically, this paper will guide you on how to overcome these challenges by leveraging innovative technology such as Attunity Replicate. The solution can easily integrate source metadata and schema changes for automated configuration real-time data feeds and best practices.
Tags : data streaming, kafka, metadata integration, metadata, data streaming, apache kafka, data integration, data analytics, database transactions, streaming environments, real-time data replication, data configuration
     Attunity
By: Salsify     Published Date: Mar 15, 2019
Enhanced content, or the below-the-fold rich media on retailer product pages, is the best way to tell your brand's story and differentiate from your competition. It also happens to be one of the best ways to improve conversion rates (by an average of 25%). Get a comprehensive guide on how to select the best performing content for your brand and deliver it across your sales channels for the broadest impact. This new ebook created in collaboration with Hinge Consulting will arm you with the data and guidelines you need to tell your brand story across the digital shelf. You will learn: How to think creatively about the most relevant enhanced content to include in your story How to scale your brand content across your most important retailer sites, including Amazon and Walmart How to measure the most important KPIs to communicate the impact of rich media Salsify is the product experience management platform for thousands of brands and retailers worldwide.
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     Salsify
By: Neustar     Published Date: Aug 20, 2012
Viewers will learn how to utilize customer data combined with next generation marketing analytics to create granular consumer segmentation that can be put to action in real-time on their Websites.
Tags : web analytics, site optimization, segmentation, customize messaging, custom offers, marketing strategy, personalized website, custom landing page, increase conversion, customer data
     Neustar
By: NetApp     Published Date: Dec 15, 2014
Organizations today are increasingly information-driven, requiring them to create, organize, and store more data every day. To handle the conversion of “data to information”, you need an agile and scalable infrastructure which will provide the backbone to run multiple business-critical workloads simultaneously. This IDC white paper examines the need for the NetApp FAS8080EX hardware-optimized platform to help organizations transform into data-driven entities, adopt newer technologies, and invest in business-critical applications to stay ahead of their competition.
Tags : information-driven, data, scalable infrastructure, hardware-optimized platform, storage
     NetApp
By: Teradata     Published Date: Feb 04, 2015
The Enterprise Priorities in Digital Marketing report, produced by Econsultancy in partnership with Teradata, provides guidance for the future through specific benchmarks from digital marketing leaders at enterprise organizations. The report focuses on the technology priorities of the world's largest companies, the strategies they support and the marketing budgets with which they're aligned. The report is based on an international survey of 402 senior marketers (director and above) from global enterprises. Respondents were from companies with more than $500 million in revenue, with 56% having revenues over $3 billion.
Tags : teradata, marketing, strategic direction, attribution, cloud, application, audience, management, conversion, data, platform, social, tag, content, email, technology, digital, retention, media, measurement
     Teradata
By: Teradata     Published Date: Feb 04, 2015
Digital marketing campaigns provide quantifiable results like nothing ever before, and the multi-channel world is certainly the biggest opportunity to hit marketing strategies in decades. But how can sophisticated brand marketers keep pace with everything new in digital marketing? Where will it take us next? And how can marketing leaders use digital channels to edge out competitors? Read this white paper to learn the benefits of personalization to digital marketing, how to make your digital marketing practices future focused, and how responsive email design can increase open rates and reduce subscriber opt-outs.
Tags : teradata, digital, marketing, brand, engagement, personalization, experience, performance, revenue, conversion, acquisition, data, future, email, content, social, search, display, mobile, paid
     Teradata
By: Ensighten     Published Date: Aug 02, 2012
Watch the playback on the hidden costs of website Javascript tagging in time, resources, page speed and stability. Hear the benefits of tag management systems and what to look for, plus hear how Sony increased web analytics ROI, while speeding page load.
Tags : tag management, digital marketing, web marketing, web analytics, digital advertising, online advertising, javascript tags, web page optimization, web page performance, page load times, ad pixels, conversion pixels, digital marketing applications, conversion tracking pixels, website tagging, google analytics, sitecatalyst, omniture, website visitor tracking, third-party cookies
     Ensighten
By: Bizible     Published Date: Jun 19, 2017
Learn how B2B marketers are moving away from vanity metrics and starting to optimize and plan for revenue with pipeline marketing. Get the comprehensive guide to get started!
Tags : pipeline marketing, full-funnel marketing, revenue marketing, b2b marketing, conversion tactics, growth marketing, growth hacking, demand generation, demand gen, lead gen, lead generation, marketing data
     Bizible
By: Unica     Published Date: Mar 02, 2010
Download Top 7 Tips for Boosting Online Conversion to find gold in your online interaction data.
Tags : online marketing, web site personalization, web analytics, personalized communications, email marketing, online interaction data, online conversion, unica
     Unica
By: Impact Radius     Published Date: Oct 08, 2014
If you are relying on affiliate networks you have no access to vital data to manage affiliate processes such as tracking, reporting, and contracting. The affiliate networks own the data and control what brands you are able to see. You receive an incomplete view of conversion and performance data, and you are unable to track the true source of every lead across multiple channels. So how could you manage your affiliate programs with the benefits of Big Data intelligence? Read this MarketingProfs whitepaper and get the Big Data intelligence you need to manage a successful affiliate program.
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     Impact Radius
By: Pardot LLC     Published Date: Mar 04, 2011
Learn how to drive prospects to your page and keep them there with A Best Practices Guide to Successful Landing Pages.
Tags : pardot, best practices, landing pages, increase conversion, customer data, campaign design and management., progressive profiling, content creation and management, marketing campaign, landing pages
     Pardot LLC
By: Fathom SEO.     Published Date: Jul 27, 2009
View Fathom SEO's Multilateral Online Marketing (MOM) demo and learn about Internet marketing strategies such as cutting-edge integrated Internet marketing for tough financial times.
Tags : fathom seo, mom, search engine optimization, multilateral online marketing, calls to action, phone call tracking, online pr, social media, reputation building, branding, sales tools, sales, paid search, link building, online video, email marketing, conversion data
     Fathom SEO.
By: Silverpop Engage B2B     Published Date: May 19, 2009
Smaller budgets. Fewer personnel. More pressure to show value. As the recession lingers on, B2B marketers are being called upon to deliver bigger, faster, cheaper results with less resources. But the current economic climate means even companies able to make high-dollar purchases will require more touch points to nurture them through the buying process. Today's business buyers are cautiously working to make smarter, more informed decisions.
Tags : silverpop, engage, roi, metrics, email marketing, opens, clicks, recession, b2b, b2c, roi, return on investment, engaging, recipient, communications, customers, prospects, customer relationship management, crm, click-through rates
     Silverpop Engage B2B
By: StrikeIron     Published Date: Oct 03, 2013
Learn how to increase your landing page conversion rate by 10-30% using data validation, which will help you to get the most out of your landing page optimization.
Tags : strikeiron, data quality, data validation, data, daas, data-as-a-service, landing page optimizations, cloud-based, cloud, landing page conversion rates, software development, it management, telecom
     StrikeIron
By: Wyng     Published Date: Jul 13, 2015
The holiday season has become an increasingly competitive space for retailers over the past few years, with brands struggling to break through the noise to gain customer attention. Not only are brands expected to drive increased sales year over year, but they are also expected to create fun and relevant experiences for customers that ultimately drive engagement and support conversions. This fundamental shift in consumer behavior has complicated retailers’ marketing strategies, but also opens up the opportunity to more accurately target and cater to their different shoppers’ needs during the holidays. Download this ebook to learn how to increase Average Order Value, drive last minute purchases, increase sales, extend in-store shopping experiences, and make use of consumer data to inform future marketing decisions.
Tags : offerpop, retail marketing, customer engagement, consumer data, marketing solutions
     Wyng
By: Clicktale     Published Date: Oct 27, 2015
Forms can make or break your business goals. How do yours stack up? In our newest e-book, How Forms Can Confuse, Confound and Chase Your Customers Away, we take a look at some common form pitfalls. Check it out!
Tags : conversion optmization, forms optimization, website optimization, web forms, website analytics, website engagement, user experience, user interface, digital customer experience, user engagement, a/b testing, customer experience, form optimization, checkouts, data insights, analytics software, enterprise
     Clicktale
By: Eyeblaster, Inc.     Published Date: Apr 02, 2009
One of the big challenges faced by online marketers and agencies that handle large online budgets is maximizing conversions and optimizing online budgets at zero or minimum cost. This issue of the Eyeblaster Analytics Bulletin presents findings on conversions and a multitude of methods that can be deployed to ensure a better yield of successful digital campaigns.
Tags : eyeblaster, click-thru rate, conversion rate, format type, conversion rate, rich media, data capture, ctr, automatic optimization, conversion metric, behavioral sequencing, optimization, roi, post-click, post-impression, see-click-convert, see-delay-convert, recall, in-banner, e-commerce
     Eyeblaster, Inc.
By: Localytics     Published Date: Jul 18, 2014
In this 23-page eBook, written for people new to app analytics, you'll learn what you need to know to start improving your app.
Tags : app analytics, mobile analytics, app analytics tools, app analytics guide, app monetization, user value, user acquisition, user conversion, track users, app funnel, app tracking, app testing, app measurement, app performance, app optimization, android app analytics, ios app analytics, iphone app analytics, app stats, app data
     Localytics
By: LogMyCalls     Published Date: Oct 20, 2014
The best lead for a medical marketer is the lead that calls the office. Call tracking is a critical tool for medial marketers, and here's the skinny of what you need to know.
Tags : medical marketing, phone call tracking, conversation analytics, marketing analytics, call conversion rate, marketing conversion rate, prove roi, data driven marketing, improve marketing performance
     LogMyCalls
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