analytics strategy

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By: IBM     Published Date: Oct 14, 2014
Four technology trends—cloud computing, mobile technology, social collaboration and analytics—are shaping the business and converging on the data center. But few data center strategies are designed with the requisite flexibility, scalability or resiliency to meet the new demands. Read the white paper to learn how a good data center strategy can help you prepare for the rigors and unpredictability of emerging technologies. Find out how IBM’s predictive analytics are helping companies build more accurate, forward-looking data center strategies and how those strategies are leading to more agile, efficient and resilient infrastructures.
Tags : it trends, data center strategies, cloud computing, mobile technology, it management, data management, business technology
     IBM
By: IBM     Published Date: Jan 05, 2015
This white paper will discuss the challenges most companies face with managing their data and suggest some strategies and solutions to turn midmarket data into a working asset.
Tags : analytics, midmarket organizations, analytic solutions, midmarket data, it management, knowledge management, enterprise applications, data management
     IBM
By: IBM     Published Date: Jan 09, 2015
Four technology trends—cloud computing, mobile technology, social collaboration and analytics—are shaping the business and converging on the data center. But few data center strategies are designed with the requisite flexibility, scalability or resiliency to meet the new demands. Read the white paper to learn how a good data center strategy can help you prepare for the rigors and unpredictability of emerging technologies. Find out how IBM’s predictive analytics are helping companies build more accurate, forward-looking data center strategies and how those strategies are leading to more agile, efficient and resilient infrastructures.
Tags : it trends, mobile technology, social collaborition, data analytics, big data, data center strategy, it management, knowledge management, enterprise applications, data management, data center
     IBM
By: IBM     Published Date: Apr 07, 2015
Using data to reinvent one’s business has reached the mainstream. Data and analytics allow us to change the world around us: it gives us insights into what is happening, allowing us to optimize our strategy, create new business opportunities, and make more accurate predictions.
Tags : ibm, data management, analytics, insights, optimization strategy, predictions
     IBM
By: IBM     Published Date: Apr 15, 2015
EMA is very much aligned with the directions that IBM is taking in its IT operations analytics strategy and product portfolio. While there is room for improvement, EMA remains optimistic that Netcool Operations Insight is the next step in a continuing set of leadership moves by the company.
Tags : business intelligence, efficiency, analytics, big data, cloud computing, insight
     IBM
By: IBM     Published Date: Jul 15, 2015
The Forrester Wave.
Tags : big data, analytics solutions, evaluate, analytical data, strategy
     IBM
By: SAS     Published Date: May 17, 2016
This report provides a guide to some of the opportunities that are available for using machine learning in business, and how to overcome some of the key challenges of incorporating machine learning into an analytics strategy. We will discuss the momentum of machine learning in the current analytics landscape, the growing number of modern applications for machine learning, as well as the organizational and technological challenges businesses face when adopting machine learning. We will also look at how two specific organizations are exploiting the opportunities and overcoming the challenges of machine learning as they’ve embarked on their own analytic evolution.
Tags : oreilly, evolution of analytics, sas, machine learning, analytics landscape, networking, it management, data management, business technology
     SAS
By: SAS     Published Date: Jun 05, 2017
Analytics is now an expected part of the bottom line. The irony is that as more companies become adept at analytics, it becomes less of a competitive advantage. Enter machine learning. Recent advances have led to increased interest in adopting this technology as part of a larger, more comprehensive analytics strategy. But incorporating modern machine learning techniques into production data infrastructures is not easy.Businesses are now being forced to look deeper into their data to increase efficiency and competitiveness. Read this report to learn more about modern applications for machine learning, including recommendation systems, streaming analytics, deep learning and cognitive computing. And learn from the experiences of two companies that have successfully navigated both organizational and technological challenges to adopt machine learning and embark on their own analytics evolution.
Tags : 
     SAS
By: IBM     Published Date: Aug 20, 2013
When 83 percent of online consumers participate in social media, it is no surprise that, like bees to honey, marketers are following suit. According to a recent IBM® Unica® survey of marketers, 47 percent of respondents say they currently use social media marketing tactics; in North America, that number jumps to 58 percent. Yet, for all the rush, many marketers are wondering, “where’s the gold?” The IBM Unica survey found that 48 percent of marketers admit that their social media marketing efforts are totally siloed, frustrating their attempts to create richer customer relationships.
Tags : social media, social media analytics, social media marketing, ibm, unica, crm, customer relationship management, top-line marketing strategy, mass-marketing strategy, business technology
     IBM
By: Riverbed     Published Date: Jul 15, 2014
Your business is complex. Big data promises to manage this complexity to make better decisions. But the technology services that run your business are also complex. Many are too complex to manage easily, fueling more complexity, delays, and downtime. Forrester predicts this will inevitably get worse. To combat this onslaught, you can no longer just accelerate current practices or rely on human intelligence. You need machines to analyze conditions to invoke the appropriate actions. These actions themselves can be automated. To perform adaptive, full-service automation, you need IT analytics, a disruption to your existing monitoring and management strategy.
Tags : big data analysis, it analytics, manage, complex, automation, monitoring, management strategy, networking, it management
     Riverbed
By: FollowAnalytics     Published Date: Jun 26, 2015
Download this whitepaper to understand the importance of creating relevant push messaging that engages rather than alienates your users.
Tags : followanalytics, push marketing, push messaging, messaging, mobile marketing, marketing strategy, social media marketing
     FollowAnalytics
By: Bronto     Published Date: Mar 16, 2012
As an online retailer, you're always testing new e-marketing strategies to see which work for you and which do not. We're delighted to be able to offer you five that may be new to you - and that we think will work exceptionally well to increase your sales. Our white paper, "Get your revenue off the shelves in 2012: 5 Strategies to Deploy Now," goes into detail on all five.
Tags : marketing, email marketing, web analytics, marketing strategy, marketing
     Bronto
By: Engine Ready     Published Date: Jun 03, 2008
You've probably heard about the "long tail" in search engine marketing - the numerous, highly specific, less popular keyword phrases that are a great source of targeted, low cost, and high converting visitors. By examining your web analytics, you can discover and implement many of these very productive "long tail" keyword phrases used by your customers. Executing a "long tail" strategy is critical to campaign success, but don't let it distract you from the power of search's "short head" - that handful of keywords that drive most of your cost and conversions.
Tags : search engine marketing, sem, keyword, keywords, keyword selection, engine ready, engineready
     Engine Ready
By: Customer Chemistry     Published Date: Nov 14, 2006
Predictive analytics can be utilized to uncover root causes so that problems can be eradicated.  Read this white paper to learn how companies can use predictive analytics treatment and prevention approaches to save time and resources, eliminate root causes of problems, and obtain the actionable insight required to improve marketing effectiveness.
Tags : analytics, predictive analytics, marketing strategy, customer research, market trends, marketing roi, customer chemistry, enterprise applications
     Customer Chemistry
By: Customer Chemistry     Published Date: Nov 14, 2006
Building a top-tier analytics practice is an evolution.  The best approach is to start small, then scale with each success.  Learn how to incrementally build your analytics practice with five customizable building blocks that create a strong foundation for analytical success.
Tags : analytics, predictive analytics, business analytics, business process, business strategy, customer chemistry, enterprise applications
     Customer Chemistry
By: Interactive Intelligence     Published Date: May 07, 2012
IT strategies in insurance have traditionally been driven by business objectives and business strategy. But with technology advancements for mobile solutions, social media, analytics, content management (ECM), and process automation, insurers can now take a conjoinment view to evaluate opportunities and drive differentiation. Read more in this paper from Mark Breading of Strategy Meets Action.
Tags : interactive, technology, ecm, process automation, social and mobile technology, business technology
     Interactive Intelligence
By: IBM Software     Published Date: Oct 05, 2010
Ray Wang of The Altimeter Group explores the IT and business criteria organizations must consider when planning their next BI deployment.
Tags : ibm cognos, business analytics, business intelligence strategy, bi deployment, information management matrix
     IBM Software
By: IBM Software     Published Date: Oct 05, 2010
This report focuses on IBM Cognos 8 BI users and compares the results they are seeing to other survey respondents.
Tags : ibm cognos, business analytics, business intelligence strategy, bi tools, operating
     IBM Software
By: SAS     Published Date: Apr 16, 2015
The synergy of creative work and powerful analytics is the route to impactful, innovative campaigns for iris Worldwide, the global creative innovation network. iris has made this strategy a reality using the advanced analytics capabilities offered by SAS, which has given the agency the ability to garner deeper insights using larger data sets, ultimately resulting in higher returns for its customers.
Tags : 
     SAS
By: IBM     Published Date: Aug 07, 2012
Most organizations appreciate the potential benefits that customer can reap but many face difficulties effectively turning information into actionable insights. Read this white paper to learn how an effective customer analytics strategy can help drive top-line growth, avoid unnecessary costs and increase customer satisfaction. Understand where your organization is in its pursuit to gain deeper customer insights with four stages of organizational capabilities and associated customer analytics strategies: gain insight from the information explosion; share information internally and across value chain; move from reaction to prediction; and adapt business models that enable faster creation of value.
Tags : customer amalytics. ibm, analytics framework, external data sharing, internal data sharing, increased loyalty, cross sell, wallet share, net promoter score, sales conversion rate, improved regency, improved frequency, improved monetary value, multi-channel next best action, mnba
     IBM
By: IBM     Published Date: Jan 17, 2013
Read this white paper to learn how an effective customer analytics strategy can help drive top-line growth, avoid unnecessary costs and increase customer satisfaction.
Tags : 
     IBM
By: IBM     Published Date: Jan 18, 2013
Read this white paper to learn how an effective customer analytics strategy can help drive top-line growth, avoid unnecessary costs and increase customer satisfaction.
Tags : 
     IBM
By: Skillsoft     Published Date: Jun 25, 2015
Read this white paper to learn why HR divisions are turning to analytics as a key capability to proactively drive business strategy. HR professionals need a consistent analytical point of reference to make human capital decisions that impact business results.
Tags : analytics, business strategy, human capital decisions
     Skillsoft
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