Social Media in Technology: A Unified Strategy for Success

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Leading companies, such as IBM, know that when different departments across the organization use social media to listen to their audiences and peers, they get stronger insights into their customers, competitors, industry, and communities.

Download this White Paper to find out how social media is sparking a new era of customer and industry-understanding in technology enterprises and how industry leaders are overcoming the challenges of integrating social media across their organization.

Tags : hootsuite, social relationship platforms, it leadership, social media, social media advice, success stories

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Published:  Apr 07, 2014
Length:  7
Type:  White Paper