With most organizations just beginning to understand the value of their data—let alone extract and analyze it all—there is still enormous competitive advantage to be gained from unlocking this complex cache of data. Indeed, research shows that by collecting new data and unearthing previously unavailable data, companies can increase productivity and profits exponentially.
Download this paper to learn how Unified Data Architecture can bridge the gap between the business language of SQL, the extreme processing power of MapReduce, and the big data residing in Hadoop to provide a unified, high-performance big data analytics system for the enterprise.